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Summer Lookbook

Twenty-two looks, one coastal day, salt in everything — a boutique lookbook shot fast, bright and documentary-style in real sea light.

The brief & the approach.

Challenge: a full summer range to photograph in a single tide window, with the clothes — not the scenery — doing the talking.

Approach: looks were steamed in shooting order the night before, and we worked the beach in three passes: bright midday cottons, softer late-afternoon knits, then swim at golden hour. Tethered capture kept the boutique owner approving frames between changes.

  • 22 looks photographed in a single day
  • Full e-commerce set plus editorial selects
Woman in a white summer dress seated on grass

Lookbook gallery

Deliverables

  • 96 retouched images
  • E-commerce white-background set
  • Editorial hero selects

Production

  • Full day, four-person crew
  • Coastal location, tide-timed
  • Selects delivered in 5 days